Okay, so that title might seem a bit esoteric. But, the truth is, marketing at its core is a primal activity. And it really has great deal in common with your grandfather's tackle box.
Content marketing is a central facet of a well-planned inbound marketing strategy. Quality content, consistently fresh content, is absolutely critical to making that strategy work.
Website conversion killers? Really? Okay, so you have done a great job creating your website, you’ve optimized it, creating all sorts of learning devices like infographics, video, free reports and super blog articles. You are getting traffic and you have moved up in Google Search Engine Land, but something isn’t right. In fact something is really wrong. The visitors come onto your site and hop off faster than fleas coming in contact with flea prevention medicine. What?