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BroadVision Marketing Blog

How CRM Helps (Instead of Hinders) Salespeople

Posted by Jon Sooy on Fri, Jun 24, 2016 @ 11:00 AM

Even in this brave new world of digital marketing that's gotten a real shot in the arm from the fact that two-thirds of Americans own Smartphones, millions of salespeople are really reluctant to fully embrace customer relationship management (CRM) platforms.

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Topics: CRM

The 2 C's of CRM: Context & Content

Posted by Jon Sooy on Fri, Jun 17, 2016 @ 10:00 AM

Content marketing has been around for at least the last decade, and it's revolutionized the way in which businesses interact with modern-day, Smartphone-equipped mobile customers.

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Topics: CRM

Why Every Business Should Rethink CRM's Impact

Posted by Jon Sooy on Fri, Jun 10, 2016 @ 12:30 PM

Incorporating a customer relationship management (CRM) system into your sales' processes can give your business a number of advantages over your competitors while putting you in the good graces of your customers.

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Topics: CRM

7 Benefits of Adopting a CRM System

Posted by Jon Sooy on Fri, Jun 03, 2016 @ 10:30 PM


Technology has officially taken over. It is such a big part of our daily lives, in fact, that your business needs to invest in technology if it wants to not only grow, but stand up to the competition. In this regard, you need to adopt a CRM system. But why? Using customer relationship management software isn’t just a popular business trend. It’s one of the most valuable technology investments that a business of any size can make. Let’s take a look at why:

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Topics: CRM

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