Do you see yourself as Mr. or Ms. Business Blogger, along the same lines as the Cherry Ames, Companion Nurse stories by Helen Wells? Writing a business blog is a good step in the right direction, but if no one reads your blog, you have just wasted a lot of time.
How do you get that great article you wrote out there? Blogging and social networking are both parts of the same strategy. You have to go out and promote your blog by being social. There are many different ways you can use to get your word out. We are just going to look at four.
- Twitter is a quick way to let people know that you are in business and that you have a live website, as opposed to one that is static where nothing new is ever going on. You can tweet about your new post in such a way that people will be interested in reading about it. Remember that no one wants to be sold on social network. They do want to learn things and be entertained. If you are offering information, make that obvious in your tweet. Oh yes, its a good idea to put out around 10 tweets on various subjects a day and then spend some time actually on Twitter to show that you are a real person.