GDPR stands for "The General Data Protection Regulation" which is a digital privacy law in the European Union. But it will impact every online marketer worldwide, including the United States.
The GDPR adds increased regulation to the processing of personal data in the EU. Although the law has been around for a while, enforcement will go into effect beginning May 25, 2018 in the EU.
email marketing strategy,
It's not enough to simply publish great content or have lead magnets. You want your leads, prospects and customers to take action! So how do you do that?
inbound marketing strategy,
Everyone who has spent time browsing the Internet has been exposed to lead magnets. And most people have traded a name and email address for some kind of premium content.
In our previous post we discussed some of the more important best practices for crafting and using lead magnets. You know, those those stand-alone premium content offers also known as signup offers, “freemiums”, or content upgrades.
Content Marketing Strategy,
You are creating and using lead magnets, right? If not, you should be. And here are some best practices to put your efforts on target.
Lead magnets, those stand-alone premium content offers also known as sign up offers, “freemiums”, or content upgrades, are nothing new in the world of content marketing. But if you haven’t yet used them, they can be a new way for you and your brand to generate leads.
lead generation strategy,
Success with inbound marketing hinges on attracting leads and subscribers. And using valuable, free content known as "lead magnets"can make that happen in a dramatic fashion.
A "lead magnet" is a nicely descriptive term, but what is it exactly? Essentially, a lead magnet is simply something free - usually some type of content - that a website visitor receives in exchange for their email address.
affordable internet marketing tips,