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BroadVision Marketing Blog

Native Advertising Needs An Inbound Marketing Strategy

Posted by Jaco Grobbelaar on Wed, Jan 06, 2016 @ 12:30 PM

For most business owners and many marketers, traditional advertising still holds a certain appeal. Perhaps it's the implied promise of measurable ROI (though this is debatable!) or maybe it's simply the ease that comes with handing your money over to eager account reps and advertising firms. You know - let them do the work and watch the leads come in.

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Topics: Marketing and Advertising, content marketing, inbound marketing, Social Media, native advertising

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