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BroadVision Marketing Blog

Pay-Per-Click And Inbound Marketing: Different But Compatible?

Posted by Jaco Grobbelaar on Mon, Aug 07, 2017 @ 08:53 PM

Many marketers using inbound marketing still feel there is no place for Pay-per-Click (PPC) in their strategy. But could that be a bit short-sighted?

 

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Topics: Google Search, online marketing strategy, inbound marketing, pay-per-click, search enging marketing, PPC

5 Vital Reasons Your Business Needs Video Marketing

Posted by Jaco Grobbelaar on Wed, May 24, 2017 @ 09:33 AM

Many businesses feel that video is either too expensive or simply not that effective. Not only is this not true, there are great reasons for video marketing! 

[This guest post was provided by Chris Hinchly, SEO Technician with Pinnacle Internet Marketing Ltd based in Cardiff, UK.]

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Topics: Video Marketing, online marketing strategy, video, mobile marketing strategy, Content Marketing Strategy, mobile search

Content Marketing Is The Driving Force Of Inbound Marketing

Posted by Jaco Grobbelaar on Wed, Feb 22, 2017 @ 09:00 AM

Content marketing is an effective means for driving traffic and generating leads. Content marketing as a foundation for an inbound marketing strategy is even better.

[Parts of this article were originally published in a different format in July 2016.]

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Topics: content marketing, online marketing strategy, inbound marketing, content creation, Marketing strategy

When It Comes To Local SEO Reviews Matter

Posted by Jaco Grobbelaar on Fri, Feb 17, 2017 @ 10:47 PM

There are a number of factors that will impact your website’s local SEO efforts, but you might be surprised at how much reviews can do for your search results.

 

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Topics: online marketing strategy, inbound marketing, local inbound marketing, reviews, local SEO

Content Basics for Your Inbound Marketing

Posted by Jaco Grobbelaar on Wed, Nov 16, 2016 @ 09:00 AM

One of the foundations of successful inbound marketing is good content. But there is far more to it than simply writing something and hitting "Publish."

 

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Topics: email, content marketing, online marketing strategy, inbound marketing, content, content creation

7 Ways To Make Affordable Internet Marketing A Reality

Posted by Jaco Grobbelaar on Wed, Aug 03, 2016 @ 09:30 AM

Inbound marketing is one of the most effective approaches to online marketing. And it allows business owners to engage in affordable Internet marketing.

[This post originally appeared here back in October of last year. But the value of these Internet marketing tips have not lost their effectiveness - or relevance. So we thought it would great to bring them out again to help business owners and marketers boost their own affordable Internet marketing efforts!]
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Topics: content marketing, online marketing strategy, inbound marketing, content curation, SEO, Social Media, Blogging, affordable internet marketing

Why Content And Inbound Marketing Need A Strategy

Posted by Jaco Grobbelaar on Wed, Jul 13, 2016 @ 12:30 PM

Publishing content on your website is a major component of inbound marketing. But it's not everything.

 

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Topics: content marketing, online marketing strategy, inbound marketing, Blogging, content creation, Marketing strategy

6 Elements Of A Great Email [Tips]

Posted by Jaco Grobbelaar on Wed, Apr 20, 2016 @ 12:30 PM

 

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Topics: email, CTA, Email lists, online marketing strategy, inbound marketing, social media marketing

SEO For Inbound Marketing Has Changed in 2016 [Infographic]

Posted by Jaco Grobbelaar on Wed, Mar 30, 2016 @ 12:30 PM

SEO and inbound marketing have a great deal in common. Knowing how to best leverage ever-evolving SEO practices will determine a great deal of your inbound marketing success.

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Topics: inbound marketing strategy, online marketing strategy, inbound marketing, SEO, SEO company

Affordable Internet Marketing Requires Strategy

Posted by Jaco Grobbelaar on Wed, Dec 16, 2015 @ 12:30 PM

Affordable Internet marketing is certainly a relative concept for business owners. Aside from what can be done online for free, marketing on the Internet is no longer "cheap and easy" for many businesses.

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Topics: content marketing, online marketing strategy, Internet Marketing Strategy, affordable internet marketing, inbound marketing Petaluma

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