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BroadVision Marketing Blog

An Effective Strategy To Promote Your Company

Posted by Jaco Grobbelaar on Wed, Jul 11, 2018 @ 07:32 AM

A content strategy is critical for an effective inbound marketing plan. And getting the word out about your business is the main objective.

It's been said truthfully that “No one cares about your business as much as you do.” And because this is true, it stands to reason that no one is going to care enough about your business to talk about it as much as you do.

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Topics: promotion, Content Marketing Strategy, Marketing Plan, inbound marketing strategy, content creation

Affordable Internet Marketing Requires A Strategy

Posted by Jaco Grobbelaar on Fri, Aug 18, 2017 @ 09:03 AM

The most affordable - and effective - approach to Internet marketing is with inbound tactics. But without a solid strategy your results will be less than stellar.

There is a temptation for small business owners and marketers to simply rely on "word-of-mouth" and referrals through social media channels. For too many, this is what constitutes their "affordable" Internet marketing approach. The problem is that, first off, not that many people are probably going to talk about your business.

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Topics: affordable internet marketing, inbound marketing strategy, content marketing, sample marketing plan, promotion, infographic

A Personal Marketing Strategy for Promoting Your Company

Posted by Jaco Grobbelaar on Wed, Apr 19, 2017 @ 08:00 AM

Having a solid marketing strategy is essential for growing your business. But there are other ways you can promote your business, as well.

There is a saying in the business world that “no one cares about your business as much as you do.” This is certainly true and it applies to your marketing strategy, as well. Inbound marketing, content creation, and local SEO all have a place, but promoting your business isn't as personal to your staff as it is to you.

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Topics: evangelism, promotion, word of mouth, referrals, social media marketing, Marketing Message

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