There is no end to the amount of local SEO advice for business owners. In fact, there is so much information it is overwhelming. So where do you start for solid local SEO tips?
It is estimated that there are over 200 different factors that Google's algorithm takes into account as it determines page ranking for search results. However, the vast majority of these - by themselves - have very little measurable impact. And not all of them always apply to every search.
Anyone with a website wants visitors to their site. Businesses are especially motivated to increase website traffic since visitors can become customers. But how can you do that?
If you have a good website and publish posts on your company blog, you should see increasing web traffic, right? That depends.
One of the tenets of inbound marketing is the central focus of the website and the power of a good business blog. But is that still true for 2017?
Everyone agrees that the primary purpose of your website is to attract, inform and engage visitors. But everyone does not agree on the best ways to make that happen.
Getting found on the Internet is an obvious goal. And using local SEO strategies is key. But getting visitors to hang around once they find you is priceless.
Local SEO is not a magic wand that will bring droves of customers to your door. But, done right, it will bring people to your website.
Casey Meraz is the founder of Juris Digital & Ethical SEO Consulting. In a recent post on Moz, he made this statement:
People are looking for your business. They may not know that when they search online, but great local SEO will bring them to your website.
Business blogs can be the cornerstone of a powerful Internet marketing strategy. But establishing an effective blogging strategy can be challenging.
There's more than one way to produce a business blog. But creating a "great" one can be a challenge. If you are looking for a list of the best blogs for business topics or business people, for example, opinions vary. A quick short-list would probably include Seth Godin's blog, Chris Brogan, and Mashable! among others. For a truly comprehensive list of corporate business blogs you can check out these lists at BlogRank.