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BroadVision Marketing Blog

Video Basics For Your Affordable Internet Marketing

Posted by Jaco Grobbelaar on Wed, Mar 22, 2017 @ 09:00 AM

Everyone likes to watch videos. The statistics prove it. But using video for your own marketing does not have to be expensive or difficult. 

There is a place for professionally produced videos that are part of a multi-channel marketing campaign. And then there is your own business. The budget just isn't there for a $10,000 video, nor do you have a the resources for launching and managing a complex campaign. So is video something that is just going to have to wait?

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Topics: content marketing, Videos, YouTube Videos, Video Marketing, inbound marketing tips, affordable internet marketing

Attract Customers With YouTube Videos

Posted by Jaco Grobbelaar on Mon, Oct 01, 2012 @ 09:07 AM

 

6 Ways to Attract Customers

In May 2012 Google purchased YouTube, creating a super way to attract customers by adding video content to any website of any business, big or small. The benefit from using video is that now a video-encrusted site weighs more within Google’s search engine algorithm. When you add a video to your site, Google perceives this as a better quality site and you move further ahead in the search results. With better search results, you attract customers.

What is more, when you create a video for your company, there is the possibility that your video can “go viral”. This has a bigger chance of happening than with a text-only post.  If you have embedded YouTube links on your site, it will download faster and the attracted customers are more likely to stay and visit when they aren’t angered by a slow loading site.

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Topics: YouTube, Videos, attract customers, YouTube Videos

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