Facebook business fan page owners are in the business of selling both their goods/services and proving they are getting their Facebook visited by the number of Likes they receive. In this regard a Like is a vote and a way to measure the effectiveness of the site.
Some of the ways marketers have gotten Liked have been to offer something special if the person will Like the page. However, this doesnt get you clients who will stay with you, it just gets you people who want your give-away. Everyone has Liked pages just to get the nifty give-away and then never revisited the site.
So how do you get people to Like your page and become clients?
- One way is to offer a special report or something similar to people after they have Liked your site. This gives something special to your fans, who might tell others about the exclusive good thing they got.
- Another way to get solid clients is the old-fashioned networking plan. You can offer to like other peoples sites and invite them to come to yours. This is a great way to promote good businesses and get access to pages that you should be commenting, networking and participating on to draw people to your site. But be careful to add to conversations and dont do any selling. If people like what you say, they will come see what you have to offer.
- You can get clients through promoting on mobile devices. You can get people to Like your page by sending a text to 32665 which stands for Facebook with the words nameofpagehere. For example you can Like my page by texting 32665 like broadvisionmarketing. (Hint. Hint.)
- Facebook badges are another way to integrate your page activity with your site or blog using Social plug-ins. There is even a way people can comment that you can add to your blog. There are some cool features that you can add to your site to interest people in using these tools, but there are problems with the length of time it will take a person trying to download your site if you use these. This isnt a problem if you just use the badges.
- The last way to get people to your pages is by adding a Like button to your website or blog. This button is a way for your fans to share what they like with their friends.
More people buy items because someone shared that they liked the site than by any other form of advertising. Ultimately marketing your product or service is the goal and sharing through social media like Facebook is the best way.
Related articles
- How to Get Sharing to Work for You (broadvisionmarketing.com)