Now that you have decided to write a blog for your business, you go on line and ask Google to do a general search on your product. Whats this? There are millions of blogs on the internet and it looks like millions about your product. One look at the competition and you are tempted to head for the hills.
But dont do that. You can compete if you spend the time to create informative blog posts. This is not just a business whim, but a strategic point of your marketing campaign. If you want to be successful, you have only to take the time and effort to write content about your product. Before you start you might want to spend time answering some questions that will help you develop your strategy and actually help you write.