Call to Action Starts Conversion
[caption id="" align="alignright" width="240" caption="A good question"] [/caption] You may have been in business all yo …
Something New Under the Sun
[caption id="" align="alignright" width="210" caption="QR Code"] [/caption] What in the world is that? I’m sure that you …
How to Increase Your Facebook Fan Count
[caption id="" align="alignleft" width="216" caption="Groupon logo"] [/caption] A few months ago I tried an experiment t …
The Like Button Stays; Share and Recommend Go
[caption id="" align="alignright" width="266" caption="Facebook"] [/caption] Facebook is making it easier for a person t …
Attentionomics: An idea proposed by Steve Rubel
[caption id="" align="alignright" width="220" caption="Twitter"] [/caption] What do you get when you link attention with …
An Exciting Adventure in Branding for Beginners
[caption id="" align="alignleft" width="144" caption="Finger-lickin' good"] [/caption] Can you identify these clever say …
What is the Difference Between Brand and Branding?
[caption id="" align="alignright" width="168" caption="Which is your favorite?"] [/caption] A few years ago I was in a s …
Branding for Beginners
[caption id="" align="alignright" width="150" caption="Cheerios-made with whole grains"] [/caption] You want to go into …
Marketing Message - The Audio Logo®
What do you say when someone asks you what you do? This is a great opportunity to use Your Core Marketing Message, utili …
Some of the biggest brands in the US have discovered PURLS...
Companies Worldwide Using PURLS More than 500 companies worldwide are using PURLS to manage thousands of cross-media mar …