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Jaco Grobbelaar

Posts by Jaco Grobbelaar

UX: Why User Experience Is Critical

You're browsing the Internet and you click on a promising website link. But it's slow, or confusing, or cluttered and di …

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5 min read
Mon, Nov 29, 2021 @ 05:00 AM

Misleading Advertising Claims-Buyer Beware

We think we are not paying attention as advertisements bombard us throughout the day and night. Our mind wanders, we go …

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4 min read
Sat, Nov 06, 2021 @ 04:28 PM

Digital Marketing: What Matters In 2022

We're approaching the end of another year and will soon be in 2022. Yet, despite the turbulence and shifts of 2021, digi …

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4 min read
Fri, Oct 29, 2021 @ 11:46 AM

Digital Marketing: What Matters In 2022

We're approaching the end of another year and will soon be in 2022. Yet, despite the turbulence and shifts of 2021, digi …

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4 min read
Fri, Oct 29, 2021 @ 10:15 AM

Digital Marketing: What Matters

We're approaching the end of another year and will soon be in 2022. Yet, despite the turbulence and shifts of 2021, digi …

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4 min read
Fri, Oct 29, 2021 @ 09:19 AM

Marketing Syntax - The Language of Marketing

Did you know that Marketing has a very specific language and syntax? The purpose of this language is to get attention, g …

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1 min read
Fri, Oct 08, 2021 @ 09:21 AM

3 Main Steps To Achieving Your Marketing Objectives

There is more to marketing objectives than simply increasing sales, and the key to achieving your objectives is to have …

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8 min read
Mon, Oct 04, 2021 @ 02:08 PM

Why A Business Blog Is Still A Thing

A business blog isn't simply "blogging for dollars" and it hasn't faded away into the misty realm of digital marketing h …

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5 min read
Thu, Sep 30, 2021 @ 05:00 AM

Is Inbound Marketing Right For Your Business?

[This article was first published in October 2020 and has been updated and expanded.] A question we often hear is whethe …

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9 min read
Wed, Sep 29, 2021 @ 12:22 PM

Marketing Strategist Philip Kotler

Introducing Marketing Strategist Philip Kotler. This video was part of a talk given by marketing strategist Professor Ph …

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2 min read
Mon, Sep 06, 2021 @ 02:21 PM