<img src="http://www.eue21east.com/47538.png" style="display:none;">

BroadVision Marketing Blog

Citations And Why They Matter For Local SEO

Posted by Jaco Grobbelaar on Fri, Feb 10, 2017 @ 09:00 AM

Citations are a key component of the ranking factors for local SEO. Typically, businesses with more citations tend to rank higher than those with fewer citations. But what are they?

Your business should strive to build a broad base of citations. These not only increase the visibility of your business, but it will also boost the "trust" factor for search engines when calculating the validity of your business's existence. According to Moz, "High-quality, authoritative citations are also viewed by experts as the #1 ranking factor in competitive local search markets."

Read More

Topics: backlinks, Search Engine Optimization, organic keyword search, local SEO, directories, citations

What Matters Most In Ranking For Local SEO

Posted by Jaco Grobbelaar on Fri, Jan 13, 2017 @ 09:00 AM

There are hundreds of factors that determine how well your website ranks in search results. But there are five factors that matter most for local SEO.

All SEO is not created equal. What works just fine for national or international brands does not always apply to a local brick-and-mortar business. And what worked with SEO in, say, 2010, doesn't necessarily apply in 2017. Consequently, the challenge for small business owners or their marketing managers is in keeping up with what matters in local SEO today.

Read More

Topics: Google Search, backlinks, inbound marketing, SEO, Search Engine Optimization, local SEO

Using Content To Fuel Your Local SEO Strategy

Posted by Jaco Grobbelaar on Wed, Dec 28, 2016 @ 09:00 AM

The days of simply "showing up" on the Internet and hoping your site will be found are long gone. And if you're a local business, then local SEO is a given. And that means creating great content.

One of the biggest mistakes many small business owners - especially "brick-and-mortar" business owners - tend to make is that content doesn't matter. Not for them. Not a local business with an actual store, shop or office. Just simply having a snazzy website and basic information is sufficient. 

Read More

Topics: content marketing, Search Engine Optimization, Blogging, content creation, local SEO, SEO strategy

7 Mistakes You Do Not Want To Make With Local SEO

Posted by Jaco Grobbelaar on Wed, Oct 05, 2016 @ 09:00 AM

Setting up and maintaining Local SEO best practices is not difficult. But neither is making these seven deadly mistakes.

Local SEO has become a critical search engine marketing strategy in recent years. For example, the use of the search phrase “Near me” has increased thirty-four times since 2011, and it’s doubled in the last year alone.

Read More

Topics: Google Search, SEO, Search Engine Optimization, organic keyword search, mobile search, local SEO

5 Reasons A "Cheap" SEO Service Isn't

Posted by Jaco Grobbelaar on Wed, Aug 17, 2016 @ 12:30 PM

SEO services come in all shapes and sizes, it seems. And finding the balance between quality results and reasonable fees is a challenge. 

Every business owner wants to save money. And every small business owner functioning as their own marketer really wants to save money! While saving money on your marketing efforts is a good thing (a great thing really!) going for the cheap SEO services can turn out to be an expensive option.

Read More

Topics: content marketing, Web search engine, SEO, Search Engine Optimization, Marketing strategy, inbound marketing local

3 Reasons To Hire A Good SEO Company

Posted by Jaco Grobbelaar on Wed, Jun 24, 2015 @ 12:30 PM


Read More

Topics: SEO, Search Engine Optimization, SEO company

All SEO Companies Are Not Created Equal [5 Tips]

Posted by Jaco Grobbelaar on Wed, May 13, 2015 @ 12:30 PM

Contrary to recurring rumors from self-proclaimed marketing gurus, SEO is not dead. But neither are fly-by-night SEO companies.

Read More

Topics: San Francisco Marketing companies, SEO, Search Engine Optimization

Why SEO Still Matters - Even In 2015

Posted by Jaco Grobbelaar on Wed, Mar 04, 2015 @ 03:20 PM

why-seo-still-matters-even-in-2015"Build It (With Good SEO) and They Will Come." 

Back in December 2014, LinkedIn released their top 25 job skills of 2014. These jobs are based on what recruiters look for using the LinkedIn platform.  

Read More

Topics: Google Analytics, keyword research, SEO, Search Engine Optimization

Five Top Objectives of Your Content Marketing Strategy

Posted by Jaco Grobbelaar on Thu, Nov 13, 2014 @ 02:30 PM

Content marketing is a central facet of a well-planned inbound marketing strategy. Quality content, consistently fresh content, is absolutely critical to making that strategy work.

Read More

Topics: content marketing, thought leadership, website traffic, information, conversion, Search Engine Optimization, Goal setting, Content Marketing Strategy

Infographic: What are Google's 200 Ranking Factors for SEO?

Posted by Jaco Grobbelaar on Mon, Jun 10, 2013 @ 06:53 AM

Search engine optimization, known affectionately by its friends as SEO, is an overwhelmingly difficult topic to base a blog article on. However, I have found the ideal infographic that covers the whole thing—content and keywords, inbound links, social media and all. Before I overwhelm you with this behemoth we need to take a few minutes to look at content, links and social from the eyes of a couple of SEOs, which in this case means search engine optimizers.

Read More

Topics: Petaluma CA, inbound marketing agency, SEO, Search Engine Optimization, content, links, social

Subscribe to Email Updates

Posts by Topic

see all