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BroadVision Marketing Blog

5 Tips For Driving Traffic With Blogs

Posted by Jaco Grobbelaar on Wed, Feb 24, 2021 @ 05:00 AM

 

Almost every business has a website. And websites are critical for driving traffic and for the marketing functions of most businesses.

As a result, there is constant pressure on business owners and their marketing staff to get their website seen by more people.

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Topics: website traffic, business blog, blogging strategy, blog post tips, driving traffic

7 Marketing Trends For Small Businesses To Consider In 2021

Posted by Jaco Grobbelaar on Sun, Jan 31, 2021 @ 06:51 PM

There are probably as many different approaches to marketing a small business as there are small business owners. Which is why marketing trends matter.

At BroadVision Marketing, we ascribe to an approach known as Inbound Marketing.

However, at the end of the day, marketing is simply whatever it is you do to get and keep your business in the thoughts and mind of your customers - and prospective customers.

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Topics: Small business, inbound marketing, digital marketing, marketing trends, marketing predictions

Does Blogging Still Matter?

Posted by Jaco Grobbelaar on Tue, Dec 22, 2020 @ 05:00 AM

[This article was originally posted in September of 2018. Two years have passed, marketing has evolved, and the world has also gone through a unique period of pandemic and all the fallout from that. So, it is a fair question to ask once again, does blogging still matter for content marketing? With that in mind, we have updated and expanded this post.]

With all the changes in search engine optimization and the vast range of social media platforms available, does blogging still matter for content marketing?

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Topics: website traffic, Business Blogging, SEO, Blogging, Content Marketing Strategy

A Guide to Blog Post Format: How to Enhance Content for UX

Posted by Kelly Branyik on Wed, Nov 25, 2020 @ 11:12 AM

Blogging should be as simple as writing passionately about your topic, uploading it to your website, and getting people to read it. Right?

Unfortunately, no.

Content creation needs to be about the user experience. You have to not only create good relevant content that provides value, but it also has to look good. 

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Topics: Blogging, blogging strategy

COVID-19 And It's Impact On Inbound Marketing

Posted by Jaco Grobbelaar on Mon, Nov 23, 2020 @ 05:00 AM

 

It is a bit ironic that a physical virus can affect the digital realm, but the impact of COVID-19 on marketing - and inbound marketing in particular - is real.

With the massive social and economic disruption brought about by the coronavirus and the various government responses to it, marketing strategies and emphasis have shifted. And this includes inbound marketing.

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Topics: inbound marketing strategy, online marketing strategy, marketing strategies, inbound marketing local, local seo marketing, COVID-19

Is Inbound Marketing Right For Your Business?

Posted by Jaco Grobbelaar on Fri, Oct 30, 2020 @ 01:31 PM

 

A question we often hear is whether an inbound marketing strategy can work for every business model? In other words, are some businesses better served by more traditional marketing?

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Topics: inbound marketing strategy, online marketing strategy, inbound marketing, inbound marketing agency, local internet marketing

Want Customers? Inbound Marketing Strategy Works.

Posted by Jaco Grobbelaar on Mon, Sep 28, 2020 @ 08:00 AM

 

If you've been in business for any length of time you've probably discovered that there's a bewildering number of marketing approaches you could try.

So, how can you know what strategy to use?

 

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Topics: inbound marketing strategy, inbound marketing, inbound marketing agency, SEO, content creation

A Winning Business Blogging Strategy

Posted by Jaco Grobbelaar on Fri, Aug 28, 2020 @ 03:08 PM

 

Let's just say it right at the start: Blogging can be a powerful marketing tactic. 

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Topics: inbound marketing strategy, Business Blogging, online marketing strategy, local internet marketing, blogging strategy

SEO, Small Business, And Blogging

Posted by Jaco Grobbelaar on Mon, Jul 20, 2020 @ 01:34 PM

You've probably heard it before, but one of the constants of SEO, online marketing, and blogging strategies is that they change. So, what still matters?

 

 

The short answer is, "It all still matters." The longer answer is, well, longer.

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Topics: Business Blogging, Small business marketing strategy, online marketing strategy, SEO strategy, blogging strategy

SEO And Inbound Marketing 2020

Posted by Jaco Grobbelaar on Mon, Jun 08, 2020 @ 05:00 AM

They say the more things change, the more they stay the same. And this is true in SEO and Inbound Marketing. Somewhat.

The question every marketer and small business owner must ask is, "What's changed and what has stayed the same?"

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Topics: inbound marketing strategy, inbound marketing, SEO services, local SEO, SEO strategy

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