BroadVision Marketing Blog

3 Reasons Why Content Marketing Works

Posted by Jaco Grobbelaar on Thu, Apr 28, 2022 @ 05:00 AM

Content marketing has been a powerful force in the realm of digital marketing for decades. And in 2022 it has shown to be more effective than ever before.

Digital marketing incorporates a wide variety of tactics and strategies, but content marketing is not only a mainstay strategy, it is core component of successful digital marketing practices. 

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Topics: content marketing, content development, content creation, Content Marketing Strategy, digital marketing, content distribution

5 Tips For Boosting Your SEO Results

Posted by Jaco Grobbelaar on Thu, Mar 31, 2022 @ 10:30 AM

 

The world of SEO is both broad and deep. Like a flowing body of water, it is also changing constantly. And it is hard for business owners and marketing managers to stay afloat.

The reality is that comprehensive SEO management is a full-time occupation, but there are still actions you can take on your own to improve your website's search engine optimization.

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Topics: off page seo, affordable SEO, local SEO, SEO strategy, best seo practices, on page SEO

The Role Of Social Media For Inbound Marketing

Posted by Jaco Grobbelaar on Mon, Feb 28, 2022 @ 11:31 AM

 

For marketers and business owners or managers who function as marketers for their businesses, social media for inbound marketing can be a bit of a mystery.

Between the sheer number of potential platforms one can be on to the wide variety of formats that can be utilized on them, effective and optimal use of social media is challenging.

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Topics: social media strategy, inbound marketing strategy, inbound marketing tips, inbound social media marketing, inbound marketing agency, social media marketing

A Marketing Strategy Or Random Acts Of Marketing?

Posted by Jaco Grobbelaar on Fri, Jan 28, 2022 @ 05:00 AM

 

Every business owner and marketing manager (often the same person!) knows that they need a marketing strategy. But what do they really have?

Simply carrying out assorted marketing tasks or "doing marketing" does not constitute a marketing strategy. Something more is required. And therein lies the problem for so many businesses.

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Topics: content marketing, inbound marketing, Marketing Plan, content creation, Marketing strategy, business blog

5 Top Ways to Increase Website Traffic In 2022

Posted by Jaco Grobbelaar on Fri, Dec 31, 2021 @ 05:00 AM

 

There are literally dozens of actions you can take to help increase traffic to your website. But there are a few things that are the most effective.

Paid advertising, which, if done well, can boost traffic to your website as long as your campaigns are running. Yet, there are tactics you can execute that can increase website traffic without spending thousands of dollars every month.

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Topics: website traffic, business blog, driving traffic, business website, increasing traffic, increase website traffic

UX: Why User Experience Is Critical

Posted by Jaco Grobbelaar on Mon, Nov 29, 2021 @ 05:00 AM

 

You're browsing the Internet and you click on a promising website link. But it's slow, or confusing, or cluttered and difficult to navigate. So, you leave.

We've all done it. And it's frustrating and even annoying for us. But it can be deadly to a business with a website that offers a poor user experience.

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Topics: website traffic, user experience, UX, website design, on page SEO, digital marketing strategy

Digital Marketing: What Matters In 2022

Posted by Jaco Grobbelaar on Fri, Oct 29, 2021 @ 10:15 AM

 

We're approaching the end of another year and will soon be in 2022. Yet, despite the turbulence and shifts of 2021, digital marketing powers on. Will you?

As with most business functions, many things will always remain the same in digital marketing, however, there are significant shifts and trends that matter. And that you want to know about.

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Topics: digital marketing objectives, digital marketing, marketing trends, marketing predictions, digital marketing strategy

Why A Business Blog Is Still A Thing

Posted by Jaco Grobbelaar on Thu, Sep 30, 2021 @ 05:00 AM

 

A business blog isn't simply "blogging for dollars" and it hasn't faded away into the misty realm of digital marketing history. Business blogs still rock.

So, what does this mean for you? A quality business blog is still "a thing."

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Topics: Corporate blog, Business Blogging, Small business marketing strategy, business blog, blogging strategy

3 Reasons Your Business Needs Digital Marketing

Posted by Jaco Grobbelaar on Mon, Aug 30, 2021 @ 05:00 AM

Everyone says you need their product or service. We get it. But in today's digital world there really is one thing your business needs: Digital Marketing.

Whether you undertake it yourself or hire a digital marketing service, marketing your business online is a necessity for most every business.

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Topics: inbound marketing, SEO, business blog, digital marketing, digital marketing strategy

SEO Basics For 2021 You Should Know

Posted by Jaco Grobbelaar on Sat, Jul 31, 2021 @ 10:00 AM

 

Every business owner is aware of SEO and many understand how it works. But few have the time to keep up on search engine optimization trends and changes.

But maintaining visibility online and maximizing online search traffic hinges on your SEO efforts.

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Topics: off page seo, SEO services, SEO strategy, best seo practices, on page SEO

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