There's more than one way to consider what makes for the "best business blogs." If you are looking for a list of the best blogs for business topics or business people, the jury is still out on that. A quick short-list would probably include Seth Godin's blog, Chris Brogan, and Mashable! among others. For a truly comprehensive list of corporate business blogs you can check out these lists at BlogRank.
Topics: content marketing, Business Blogging, SEO, Blogging
One of the perennial truths about inbound, or content, marketing is that it is never static. Tools come and go, tactics change and evolve, and strategies shift and refine. This is just as true for the B2B marketing space as it is for consumer-focused marketing efforts.
Topics: business blogs, content marketing, inbound marketing, social media marketing, infographic
"Build It (With Good SEO) and They Will Come." Back in December 2014, LinkedIn released their top 25 job skills of 2014. These jobs are based on what recruiters look for using the LinkedIn platform.
Topics: Google Analytics, keyword research, SEO, Search Engine Optimization
You probably keep hearing that Inbound Marketing, or content marketing as it is often called, can do wonders for your business. You might wonder how you can really benefit from using content to promote your company and you would be right to wonder!
Topics: content marketing, inbound marketing, Blogging
Topics: Small business marketing strategy, inbound marketing
You've heard the saying, "The more things change, the more they stay the same." And while the French novelist Jean-Baptiste Alphonse Karr would have had no idea of an Internet when he wrote these words back in 1849, they could well have been written about Search Engine Optimization, or SEO.
Topics: inbound marketing, SEO, organic keyword search
Using social media and publishing content is a must for most businesses today. The old saying that "Content is King" has a great deal of truth to it. Content drives SEO results, attracts visitors, and communicates your brand and your product, or service, offerings.
Topics: brand awareness, content marketing, social media marketing
As a business owner or solo professional, not being on LinkedIn isn't really an option these days. But simply signing up is not enough. Having an optimized LinkedIn profile is absolutely essential. Having a weak or partially completed profile can be more hurtful than not being there at all.
Topics: LinkedIn, LilnkedIn profile optimization steps, LinkedIn profile
In 2013 I first published this article. I'd like to know how far along you are with your 40+ landing pages? It's not easy to create of an item you want potential clients to click on your call-to-action. Getting the call-to-action written to attract a particular persona is not easy. Keeping track of those who offer their email to see what you are offering is not easy. For this reason I think that Hubspot software makes all these processes easier. So I ask you once again-How many landing pages are on your website?--Jaco
Landing pages are important pages of websites because a website is mostly static, without many changes per page. A blog should be alive, but it has to be found. Landing pages, and there should be lots of them, are pages that your potential clients have chosen to land on and might choose to answer a call-to-action.
Topics: attract customers, Advertising and Marketing, Landing pages
Using LinkedIn for business might seem obvious, but actually doing it well can be a challenge. By now you have probably noticed that it seems just about everyone is on LinkedIn. In fact, the most recent statistics from LinkedIn indicate that there are over 332 million users (as of 11/6/14).
Topics: Networking, SEO, Social Media, LinkedIn, Business