Are you struggling to get your website noticed in the sea of online competition? Do you feel like your business isn't reaching its full potential?
The solution lies in effective SEO optimization services.
Posted by Dean Sander on Mon, May 01, 2023 @ 02:15 PM
Are you struggling to get your website noticed in the sea of online competition? Do you feel like your business isn't reaching its full potential?
The solution lies in effective SEO optimization services.
Topics: Advertising and Marketing, SEO
Posted by Jaco Grobbelaar on Thu, Mar 01, 2018 @ 01:00 PM
Traditional, or outbound, marketing strategies are typically dependent on paid advertising. The objective is to capture attention, often by "interrupting" a target audience with a print ad, billboard, and radio or television commercials. This approach still has significant influence in the marketing world.
Topics: Advertising, outbound marketing, Advertising and Marketing, inbound marketing, Social Media, PPC
Posted by Jaco Grobbelaar on Wed, Jul 05, 2017 @ 09:30 AM
We are huge proponents of inbound marketing and high value content as a basis for an effective marketing strategy. And we're not alone. Increasingly, year after year, more and more marketers and brands are turning to various forms of content marketing tactics that are incorporated in an inbound approach.
Topics: Advertising, Google Search, content marketing, Advertising and Marketing, Landing pages, inbound marketing, PPC
Posted by Jaco Grobbelaar on Wed, May 27, 2015 @ 12:30 PM
Chances are that you are either a business owner who oversees your own marketing efforts for your company, or a staffer responsible for some or all of the marketing in the company. And chances are you are involved in some level of "Inbound Marketing" whether you realized it or not.
Topics: outbound marketing, social media strategy, Advertising and Marketing, inbound marketing
Posted by Jaco Grobbelaar on Mon, Jan 26, 2015 @ 11:17 AM
In 2013 I first published this article. I'd like to know how far along you are with your 40+ landing pages? It's not easy to create of an item you want potential clients to click on your call-to-action. Getting the call-to-action written to attract a particular persona is not easy. Keeping track of those who offer their email to see what you are offering is not easy. For this reason I think that Hubspot software makes all these processes easier. So I ask you once again-How many landing pages are on your website?--Jaco
Landing pages are important pages of websites because a website is mostly static, without many changes per page. A blog should be alive, but it has to be found. Landing pages, and there should be lots of them, are pages that your potential clients have chosen to land on and might choose to answer a call-to-action.
Topics: attract customers, Advertising and Marketing, Landing pages
Posted by Jaco Grobbelaa on Sun, Feb 05, 2012 @ 05:51 PM
Topics: marketing, Marketing Syntax, Company, Advertising and Marketing, Opt in e-mail, BroadVision Marketing, Facebook, Marketing Principles, Business Owner, Jaco Grobbelaar, Business
You don't want confuse lead nurturing with sending out brochures or marketing copy focused on your product information or your company announcements. This is not the same thing as nurturing a lead.
Topics: marketing, lead, Advertising and Marketing, Marketing Plan, Marketing Principles, Business Owner
Posted by Jaco Grobbelaa on Tue, Jul 12, 2011 @ 12:15 PM
Topics: marketing, Company, Advertising and Marketing, Opt in e-mail, Email lists, Advertising mail, Permission marketing, Marketing Plan, internet marketing, Marketing Principles, Business, Branding
Topics: Marketing and Advertising, Uniform Resource Locator, Advertising and Marketing, Mobile phone, Business card, QR Code, Quick Response Code, Barcode, mobile marketing, Social Media, smartphone