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BroadVision Marketing Blog

Another Kind of Marketing Mix

Posted by Jaco Grobbelaar on Thu, Dec 06, 2012 @ 05:54 AM

Do you know that there is another entirely different kind of marketing mix? We have covered the 4 Ps, two sets of 7 Ps, and a separate discussion of the P for People; but before we close the subject of marking mix we need to look at a totally different definition of marketing mix. Have you considered the marketing mix of using different media sources to market a product?

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Topics: marketing mix, Social Media, video, augmented reality

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