BroadVision Marketing Blog

Everyone wants to see more visitors to their website. And, while there are many tools to make this happen, visual content has proven to be one of best ways get social shares and drive traffic. 

[This post was previously published and has been revised and updated here]

Topics: social media optimization, infographics, repurposing content, graphics, visual content

We've said it before and it is more true than ever: visual content is a powerful means for engaging visitors and generating website traffic and shares.

However, most of us are not designers and, many of us, struggle with anything creative. But even if your organization can hire creative staff or pay for freelance graphic design, it is a time-consuming process.

Topics: powerpoint, content marketing, website traffic, social media marketing, SlideShare, infographics, visual content

Everyone wants to see more visitors to their website. And, while there are many tools to make this happen, visual content has proven to be one of best ways get social shares and drive traffic. 

[This post was previously published and has been revised and updated here]

Topics: social media optimization, infographics, repurposing content, graphics, visual content

Human beings are visual creatures and visual content attracts attention. And attention drives website traffic. Which is why infographics are a great choice.

Just saying that visual content is powerful is simply stating the obvious. Pointing out that infographics, in particular, stand out among other various forms of content requires facts.

Topics: website traffic, Web content, infographics, Content Marketing Strategy, graphics, visual content

We've said it before and it is more true than ever: visual content is a powerful means for engaging visitors and generating website traffic and shares.

However, most of us are not designers and, many of us, struggle with anything creative. But even if your organization can hire creative staff or pay for freelance graphic design, it is a time-consuming process.

Topics: powerpoint, content marketing, website traffic, social media marketing, SlideShare, infographics, visual content

Everyone loves images. Real-world experience shows it and statistics confirm it. Better yet, people love to share visual content. And infographics offer powerful visual content.

We are visual creatures and we love to look at things and we love to watch. This is why video, for example, is increasingly popular in marketing. In fact, this year video content will represent 74% of all internet traffic. And four times as many consumers say they would rather watch a video about a product than to read about it.

Topics: social media marketing, infographics, Content Marketing Strategy, graphics, visual content

Great content creation is no walk in the park, but not every great piece of content gets shared. So put your efforts into content types that do.

Every marketer and business owner that creates content knows that if it doesn't get found and then shared, it simply exists. If your content is drawing traffic or creating traffic, you need to change your approach. But it may not be the quality of your work - just the nature of your content type.

Topics: Videos, article writing, Business Blogging, Likes, social media marketing, content creation, infographics

More and more businesses are finding that constantly creating content can be a challenge. The good news is that content can be reused in a number of ways to expand your reach and impact.

Every business owner finds that the organic search traffic to their website can suffer from periods of seeming stagnancy. Can repurposing content make a difference?

Topics: video, SlideShare, infographics, Content Marketing Strategy, ebooks, repurposing content

A business blog is a major key for using content to fuel effective inbound marketing. But should a blog post simply be left to linger after it gets published? 

There is life for blog posts after you hit "Publish" on your blog. 

Topics: webinars, content creation, SlideShare, infographics, business blog, ebooks, repurposing content

 

Topics: inbound marketing campaign creation, inbound marketing, Blogging, Marketing strategy, infographics