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BroadVision Marketing Blog

Website or Blog—That is the Question

Posted by Jaco Grobbelaa on Tue, Aug 02, 2011 @ 11:46 AM

[caption id="" align="alignright" width="240" caption="WordPress blogging system"] [/caption]

Not everyone who reads the blogs I've been writing is an expert yet. If you are a newbie, do you know if you are writing a blog that is used for a website? What does it become then?

Mike Clough in his post of June 28, 2010 ( http://bestbizpractices.org/2010/06/28/is-your-blog-really-a-blog/) clarified the question by saying, “When a blog is used for website functions, it loses its value as a blog and in fact becomes just another website.”

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Topics: Using Different Media, Small business, information, Web content, blog, website, Facebook, Search Engine Optimization, Social Media, Marketing Principles, LinkedIn, Blogging

Can You Stick Your Landing Pages?

Posted by Jaco Grobbelaa on Mon, Jun 20, 2011 @ 01:06 AM

[caption id="" align="alignleft" width="166" caption="Landing page structure"] [/caption]

Have you been in business all your life, but are new to social media? Have requests from your clients (or your kids) forced you into the 21 st Century kicking and screaming? Does the terminology turn you to jelly or send you reaching into the liquor closet or the chocolate box or both?

Believe it or not much of this is so new that it’s just as new to the young entrepreneur as well.

Let’s just look at some of the current terms and see if we can’t turn them into plain language.

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Topics: marketing, Marketing and Advertising, landing page, Customer, website, Facebook, Social Media, Marketing Principles, Business

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