Your written content does not have to be Pulitzer Prize quality stuff. But what you say and how you say it on your website and blog is critical.
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Topics: content marketing, Keywords, Writing, content creation, featured snippets
Do you think that content is more important than the headline? Many people would agree with you or at least agree that both are of equal importance. Since this is so and this blog has explored writing good headlines, its time to give content attention.
Sometimes it seems like writing content is actually harder than just running your business. At least with your business you understand what your clients want because they will tell you loud and clear. In blogging you cannot even be sure that anyone is reading. In your shop you understand cash flow, both in and out. When you blog you get all sorts of analytics, except the one that tells you the number of people who came into the shop because of what you wrote.
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Topics: Writing, Pet store, blog, Marketing Plan, Search Engine Optimization, Social Media, Marketing Principles, Business Owner, Business, Blogging