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BroadVision Marketing Blog

Video As A Digital Marketing Rocket Boost

Posted by Jaco Grobbelaar on Mon, Oct 31, 2022 @ 05:00 AM

Everyone loves videos and we know video is powerful. But brands often undervalue the power of utilizing video to boost their digital marketing efforts.

Part of the problem is the idea that video is expensive. And another is not understanding the full impact of video in online marketing.

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Topics: YouTube Videos, Video Marketing, video, digital marketing, native video, digital marketing strategy

UX: Why User Experience Is Critical

Posted by Jaco Grobbelaar on Mon, Nov 29, 2021 @ 05:00 AM

 

You're browsing the Internet and you click on a promising website link. But it's slow, or confusing, or cluttered and difficult to navigate. So, you leave.

We've all done it. And it's frustrating and even annoying for us. But it can be deadly to a business with a website that offers a poor user experience.

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Topics: website traffic, user experience, UX, website design, on page SEO, digital marketing strategy

Digital Marketing: What Matters In 2022

Posted by Jaco Grobbelaar on Fri, Oct 29, 2021 @ 10:15 AM

 

We're approaching the end of another year and will soon be in 2022. Yet, despite the turbulence and shifts of 2021, digital marketing powers on. Will you?

As with most business functions, many things will always remain the same in digital marketing, however, there are significant shifts and trends that matter. And that you want to know about.

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Topics: digital marketing objectives, digital marketing, marketing trends, marketing predictions, digital marketing strategy

3 Reasons Your Business Needs Digital Marketing

Posted by Jaco Grobbelaar on Mon, Aug 30, 2021 @ 05:00 AM

Everyone says you need their product or service. We get it. But in today's digital world there really is one thing your business needs: Digital Marketing.

Whether you undertake it yourself or hire a digital marketing service, marketing your business online is a necessity for most every business.

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Topics: inbound marketing, SEO, business blog, digital marketing, digital marketing strategy

3 Fundamentals Of An Effective Digital Marketing Strategy

Posted by Jaco Grobbelaar on Mon, May 24, 2021 @ 05:00 AM

 

Digital marketing isn't really an option in today's world. If your business can't be found online, your business may as well not exist.

Think that's an exaggeration or a bit of journalistic hype? Think again.

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Topics: online marketing strategy, inbound marketing strategies, SEO strategy, digital marketing strategy, website development

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