Even if you’re not a marketer, you’ve heard how important it is to have a mobile-friendly website. Now Google is making changes to make mobile-friendly a priority. Are you prepared?
Posted by Jaco Grobbelaar on Wed, Apr 18, 2018 @ 12:27 PM
Topics: Google Search, mobile search, SEO strategy, best seo practices, mobile-friendly design
Posted by Jaco Grobbelaar on Mon, Aug 07, 2017 @ 08:53 PM
Topics: Google Search, online marketing strategy, inbound marketing, pay-per-click, search enging marketing, PPC
Posted by Jaco Grobbelaar on Wed, Jul 05, 2017 @ 09:30 AM
We are huge proponents of inbound marketing and high value content as a basis for an effective marketing strategy. And we're not alone. Increasingly, year after year, more and more marketers and brands are turning to various forms of content marketing tactics that are incorporated in an inbound approach.
Topics: Advertising, Google Search, content marketing, Advertising and Marketing, Landing pages, inbound marketing, PPC
Posted by Jaco Grobbelaar on Wed, Mar 29, 2017 @ 09:00 AM
Everyone engaged in improving their organic search results wants to be found on the first page. And one of the neat aspects of Google that can make that happen is what is known as featured snippets.
Topics: Google Search, content development, Search Engine Optimization, mobile search, best seo practices, rich snippets, featured snippets
Posted by Jaco Grobbelaar on Fri, Jan 13, 2017 @ 09:00 AM
All SEO is not created equal. What works just fine for national or international brands does not always apply to a local brick-and-mortar business. And what worked with SEO in, say, 2010, doesn't necessarily apply in 2017. Consequently, the challenge for small business owners or their marketing managers is in keeping up with what matters in local SEO today.
Topics: Google Search, backlinks, inbound marketing, SEO, Search Engine Optimization, local SEO
Posted by Jaco Grobbelaar on Thu, Oct 20, 2016 @ 07:22 AM
2017 may well be the year of testimonials and reviews in local SEO. Survey after survey continues to show that people look for and read reviews.
Topics: Google Search, SEO services, testimonials, page rankings, reviews, SERP, local SEO
Posted by Jaco Grobbelaar on Wed, Oct 05, 2016 @ 09:00 AM
Local SEO has become a critical search engine marketing strategy in recent years. For example, the use of the search phrase “Near me” has increased thirty-four times since 2011, and it’s doubled in the last year alone.
Topics: Google Search, SEO, Search Engine Optimization, organic keyword search, mobile search, local SEO
Posted by Jaco Grobbelaar on Wed, Aug 31, 2016 @ 12:00 PM
Topics: Google Search, local internet marketing, SEO, content creation, mobile search, local SEO
If you owe taxes, April 15 is a dreaded deadline. But many business owners might be unaware that another deadline is looming that can also have a detrimental impact on their bottom line.
Topics: Google Search, website traffic, mobile search
Posted by Jaco Grobbelaa on Thu, Jul 28, 2011 @ 11:45 PM
Topics: marketing, Using Different Media, Marketing and Advertising, Google, Google Search, Customer, readers, social media strategy, product, informative posts, brand awareness, blog, clients, Search Engine Optimization, Social Media, Marketing Principles, Business, Branding, Blogging