Your brand can be communicated, enhanced and built through your content marketing efforts. But it's not enough to simply produce great content that reflects and embodies your brand. Somebody's got to see it!
Content creation is critical for building your brand with content marketing, as we established in the first part of this two-part series. But simply publishing a blog post or uploading a video isn't going to cut it. If content is king, as we believe it is, then distribution is the royal chariot!
