BroadVision Marketing Blog

SEO is always changing, which can make it hard to keep up with the latest trends. But if you want your website to rank high in search engine results, it’s important to stay on top of the latest SEO trends. Here are some of the upcoming SEO trends that you should be on the lookout for. From voice search to visual search and more, read on to learn about the latest SEO trends and how you can use them to your advantage.

 

Topics: SEO, SERP, local seo marketing

Search Engine Optimization - it’s a phrase that strikes both fear and excitement into the hearts of small business owners everywhere. On one hand, it has the power to make or break your website's ranking on Google and other search engines. On the other, it’s a complex and ever-changing world that can be both exciting and difficult to keep up with. 

Topics: SEO, affordable SEO, local SEO, SEO strategy, on page SEO

Topics: SEO, SEO company, SEO strategy

Technical SEO can be a bit of a mystery for those who are new to the term. It seems like there is a lot of talk about it, but not a lot of information on what it actually is. Here at BroadVision Marketing, our goal is to help you understand the basics of technical SEO so that you can make sure your website is optimized for search engines. 

Topics: SEO, SEO strategy, on page SEO

Content is the primary key to successful digital marketing. But if it's not helpful content, it isn't helping your search engine rankings.

Written content, whether webpage copy or business blog articles, are critical content elements that can provide what Google has termed "helpful content." And Google is now ranking search results accordingly.

Topics: business blogs, Google Search, SEO, Search Engine Optimization, content creation, blogging strategy

Everyone says you need their product or service. We get it. But in today's digital world there really is one thing your business needs: Digital Marketing.

Whether you undertake it yourself or hire a digital marketing service, marketing your business online is a necessity for most every business.

Topics: inbound marketing, SEO, business blog, digital marketing, digital marketing strategy

[This article was originally posted in September of 2018. Two years have passed, marketing has evolved, and the world has also gone through a unique period of pandemic and all the fallout from that. So, it is a fair question to ask once again, does blogging still matter for content marketing? With that in mind, we have updated and expanded this post.]

With all the changes in search engine optimization and the vast range of social media platforms available, does blogging still matter for content marketing?

Topics: website traffic, Business Blogging, SEO, Blogging, Content Marketing Strategy

 

If you've been in business for any length of time you've probably discovered that there's a bewildering number of marketing approaches you could try.

So, how can you know what strategy to use?

 

Topics: inbound marketing strategy, inbound marketing, inbound marketing agency, SEO, content creation

For business owners or managers, marketing terms can be confusing. But knowing the distinction between a website's homepage and a landing page is critical.

 

Topics: landing page, website traffic, inbound marketing, SEO, homepage

Content marketing is alive and well going into 2019. While the tools and tactics continue to evolve as they always have, the core value of content marketing remains the same: providing relevant value to your target audience with the goal of long-term engagement.

 

Topics: content marketing, SEO, Social Media, video, marketing trends