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How do you sell a tube of toothpaste? Part 1 of a three-part discussion

Guest Blogger Ann Mullen When advertising began at the end of the 1800s, it was enough to just put a drawing of the item …

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3 min read
Thu, Oct 22, 2020 @ 11:56 AM

SEO, Small Business, And Blogging

You've probably heard it before, but one of the constants of SEO, online marketing, and blogging strategies is that they …

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6 min read
Mon, Jul 20, 2020 @ 01:34 PM

SEO And Inbound Marketing 2020

They say the more things change, the more they stay the same. And this is true in SEO and Inbound Marketing. Somewhat. T …

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8 min read
Mon, Jun 08, 2020 @ 05:00 AM

Top Channels For Content Distribution

When it comes to inbound marketing, content is said to be King. If that is true, then content distribution is the Royal …

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3 min read
Fri, May 22, 2020 @ 11:35 AM

WordPress Website Maintenance Checklist: 50+ Best Practices (Infographic)

Running and maintaining a website is never easy. Once your website is launched, you need to ensure that it is optimal at …

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1 min read
Mon, Dec 09, 2019 @ 10:35 AM

Your Website's Homepage Is A Landing Page. Sort Of.

For business owners or managers, marketing terms can be confusing. But knowing the distinction between a website's homep …

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5 min read
Wed, Apr 03, 2019 @ 01:27 PM

Fearless Landing Page Design

If you're not a marketer, but a business owner or manager tasked with your own marketing, landing pages can be intimidat …

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5 min read
Wed, Mar 27, 2019 @ 12:09 PM

Using EBooks In Your Content Marketing

There's a variety of content types that can be used in your content marketing efforts and eBooks are still winners.

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6 min read
Wed, Mar 20, 2019 @ 12:29 PM

Content Writing 101: Why Your Words Matter

Your written content does not have to be Pulitzer Prize quality stuff. But what you say and how you say it on your websi …

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6 min read
Wed, Mar 06, 2019 @ 04:27 PM