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FTC Announces New Guidelines for Online Disclosure

Where did you say that visitor came from again? There are two sets of visitors—organic searchers and paid visitors. A pa …

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5 min read
Mon, Mar 25, 2013 @ 07:56 AM

Mass Panic: The Death of Google Organic Keywords

I tried to find an explanation for why Google no longer gives information on all the organic search words our clients us …

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4 min read
Thu, Mar 21, 2013 @ 07:55 AM

Successful Marketing Strategy: Who Are You Targeting?

Would you sell long-term-healthcare insurance to a college student or place ads to sell body piercings to people living …

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4 min read
Thu, Mar 14, 2013 @ 07:56 AM

What Is Inbound Marketing?

We recently developed this video on Inbound marketing to explain why Inbound is more effective than Outbound marketing. …

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3 min read
Mon, Mar 11, 2013 @ 07:50 AM

Sales Funnel: SEO, Landing Pages and Your Customer

Your landing pages are the places where a search engine decides to send your potential client to. How do you create land …

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4 min read
Thu, Mar 07, 2013 @ 07:57 AM

What Is an Inbound Marketing Sales Quota?

Inbound marketing is firmly established as "the better way" to attract clients and customers to your business.The strate …

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3 min read
Mon, Mar 04, 2013 @ 10:47 AM

Social Media Strategy: The Triumverate, A Sales Tool, Social Search

Do you feel like you want to scream when you think about another article on how to create a social media strategy? Sarah …

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4 min read
Thu, Feb 28, 2013 @ 07:55 AM

Inbound Marketing Analysis and the Super Bowl

Does the thought of analyzing your inbound marketing data make your eyes roll back in your head? I love it, but most peo …

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4 min read
Mon, Feb 25, 2013 @ 07:52 AM

Mobile Marketing Strategy: Where is Your Smartphone App Right Now?

Do you know where your smartphone app is? It’s probably not where you think it is. Did you know that 68% of owners of sa …

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4 min read
Thu, Feb 21, 2013 @ 07:56 AM