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How to be That Leader

[caption id="" align="alignleft" width="240" caption="Leaders and Followers"] [/caption] At one time or another we all …

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by Jaco Grobbelaa
3 min read
Tue, Oct 18, 2011 @ 07:34 PM
Small business Communication
Business Marketing strategy Leadership

How do you select potential leaders?

[caption id="" align="alignleft" width="180" caption="Scout Leader"] [/caption] As a company grows from the single …

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by Jaco Grobbelaar
3 min read
Mon, Oct 17, 2011 @ 12:35 AM
Marketing Principles Leadership

Being Conned by Misleading Advertising Claims

[caption id="" align="alignright" width="180" caption="Mona Lisa"] [/caption] Advertising claims are not what they …

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by Jaco Grobbelaar
4 min read
Thu, Oct 13, 2011 @ 07:44 PM
Social Media Marketing Principles

Misleading Advertising Claims-Buyer Beware

[caption id="" align="alignright" width="210" caption="Listerine Products"] [/caption] We think we are not paying …

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by Jaco Grobbelaar
4 min read
Tue, Oct 11, 2011 @ 09:21 PM
Advertising Standards Authority

The Secret Language of Advertising Claims

[caption id="" align="alignleft" width="210" caption="Creative Advertising"] [/caption] We have been looking at …

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by Jaco Grobbelaar
4 min read
Mon, Oct 10, 2011 @ 12:57 AM
Marketing Plan Marketing Principles

Addicted to ads: Part 3 of a three-part discussion

[caption id="" align="alignright" width="100" caption="Hamlin advertising for FedEx"] [/caption] Guest Blogger Ann …

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by Jaco Grobbelaar
4 min read
Thu, Oct 06, 2011 @ 09:53 PM
Advertising Television advertisement
Marketing Plan

Buy this or I will chuck wood in your pond: Part 2 of a three-part discussion

[caption id="" align="alignleft" width="180" caption="Shatner as Captain James T. Kirk"] [/caption] Guest Blogger Ann …

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by Jaco Grobbelaar
4 min read
Tue, Oct 04, 2011 @ 08:49 PM
Marketing Plan Marketing Principles

How do you sell a tube of toothpaste? Part 1 of a three-part discussion

[caption id="" align="alignleft" width="210" caption="Advertising from 1890sGuest Blogger Ann Mullen"] [/caption] Guest …

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by Jaco Grobbelaa
3 min read
Mon, Oct 03, 2011 @ 02:52 AM
Advertising Television advertisement
Fowles Marketing Plan Facebook Marketing Principles

Media and Advertising over the Internet

[caption id="" align="alignleft" width="245" caption="Image via CrunchBase"] [/caption] As we pursue a study of …

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by Jaco Grobbelaar
3 min read
Thu, Sep 29, 2011 @ 09:36 PM
Social Media Marketing Principles

Advertising--Digital, Physical, Promotional

[caption id="" align="alignleft" width="240" caption="Classified Ad"] [/caption] We are still looking at the basics in …

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by Jaco Grobbelaa
3 min read
Tue, Sep 27, 2011 @ 08:28 PM
Using Different Media Advertising
Marketing and Advertising Super Bowl Email lists Product placement blog Marketing Plan Facebook Social Media Marketing Principles Business Branding Marketing strategy
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