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Is Your Marketing Aligned with How Clients Actually Choose an Attorney?
Here’s a sobering truth: most law firm marketing is built around what the firm wants to say, not how clients actually de …
Top 5 Mistakes Law Firms Make with Digital Marketing
Why Digital Marketing Can Make or Break Your Law Firm The legal market has never been more competitive. Potential client …
5 Vital Reasons Your Business Needs Video Marketing
[This article was first published in May 2017 and has been updated and revised for 2025] Many businesses feel that video …
A Winning Business Blogging Strategy
[This article first appeared here in August 2020 and has been updated and revised for 2024.] Let's just say it right at …
Is Inbound Marketing Right For Your Business?
[This article was first published in October 2020 and has been updated and expanded.] A question we often hear is whethe …
Is Inbound Marketing Right For Your Business?
[This article was first published in October 2020 and has been updated and expanded.] A question we often hear is whethe …
3 Fundamentals Of An Effective Digital Marketing Strategy
[This article was first published in May 2021 and has been revised and expanded.] Digital marketing isn't really an opti …
4 Marketing Experts Reveal the Best Ways to Reach Your Target Audience
Recently BroadVision Marketing Founder and CMO, Jaco Grobbelaar, participated in a webcast with Don Seckler from Peak In …
COVID-19 And It's Impact On Inbound Marketing
It is a bit ironic that a physical virus can affect the digital realm, but the impact of COVID-19 on marketing - and inb …
SEO, Small Business, And Blogging
You've probably heard it before, but one of the constants of SEO, online marketing, and blogging strategies is that they …
