[caption id="" align="alignright" width="210" caption="QR Code"]
What in the world is that?
I’m sure that you have seen some of these around and have wondered what it is. It’s called a
and it might be the best thing in advertising since sliced bread.
QR is short for
, which is what you get when you use it. You can insert it into an ad, a direct mailer and even a sign in the middle of a park; and people get instant access to any information stored digitally over the internet.
This new technology might be or might not be a real change in advertising. It’s been around for about a year and people are impressed.