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Is Your Marketing Aligned with How Clients Actually Choose an Attorney?
Here’s a sobering truth: most law firm marketing is built around what the firm wants to say, not how clients actually de …
Top 5 Mistakes Law Firms Make with Digital Marketing
Why Digital Marketing Can Make or Break Your Law Firm The legal market has never been more competitive. Potential client …
5 Vital Reasons Your Business Needs Video Marketing
[This article was first published in May 2017 and has been updated and revised for 2025] Many businesses feel that video …
SEO In 2019: What You Need To Know
If you have a website and you want people to find it, you either must give them your URL or hope it comes up when they a …
10 Questions to Ask Before Hiring an SEO Company
So you think you’re ready to hand your SEO efforts off to the experts. That can actually be a smart move. But before you …
Mobile-First Indexing Is Coming - Is Your Website Ready?
Even if you’re not a marketer, you’ve heard how important it is to have a mobile-friendly website. Now Google is making …
What's Changing For SEO And Inbound Marketing In 2017
SEO and especially local SEO is a critical part of Inbound marketing and is constantly changing. So what are the major t …
Answering Your Customer's Questions With Your Content Is Critical For Local SEO
A prize for marketers and business owners, featured snippets - or rich snippets - as they are also known, can drive more …
A Responsive Website Is Not Optional For Affordable SEO
There are many factors - or signals - that determine a website's search engine ranking. And a mobile-friendly website is …
7 Tips For Better User Experience On Your Website
The most critical components of an effective website is not SEO or calls-to-action. The most important thing for your si …
