If you owe taxes, April 15 is a dreaded deadline. But many business owners might be unaware that another deadline is looming that can also have a detrimental impact on their bottom line.
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Topics: Google Search, website traffic, mobile search
According to data from Tony Haile of Chartbeat,you have 15 seconds to capture the attention of your website visitors. And what's worse, his data indicates that on average 55% of people who click onto a site spent fewer than 15 seconds actively on a page. If they happened upon an article page, a blog page perhaps, then the percentage was a bit better, over 65% of visitors stayed longer.
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Topics: website traffic, website, internet, infographic, homepage
Content marketing is a central facet of a well-planned inbound marketing strategy. Quality content, consistently fresh content, is absolutely critical to making that strategy work.
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Topics: content marketing, thought leadership, website traffic, information, conversion, Search Engine Optimization, Goal setting, Content Marketing Strategy
By now you have probably recognized the value of having prospective customers and clients find your business by searching on the Internet. And you likely have a good understanding that Search Engine Optimization (SEO), quality content, and the use of Social Media all play a part in making that happen.
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Topics: website traffic, BroadVision Marketing, inbound marketing, SEO, Social Media
Contrary to what you might initially think, Inbound Marketing serves to do much more than simply generate leads. And while it does do just that - and does it incredibly well - there are other benefits from using this strategy that you should consider.
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Topics: content marketing, thought leadership, website traffic, inbound marketing, target market