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BroadVision Marketing Blog

Are You Making The Most Out Of Your Google Business Profile?

Posted by Adam S on Mon, Jan 23, 2023 @ 12:47 PM

Google’s ever-expanding suite of marketing tools has created a new way for businesses to reach customers and grow. One such tool is Google Business Profile, which can be used to create a profile page for your business on Google Maps and the Google search engine. 

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Topics: Google Maps, Google Business Profile

Optimizing Your Site Structure for Better SEO Results

Posted by Dean Sander on Mon, Jan 09, 2023 @ 10:46 AM

Search engine optimization (SEO) has become an essential part of any company’s digital marketing strategy. For those who are new to the game, SEO is a set of best practices and strategies that help your website rank higher in organic search results. The structure of your website can have a huge effect on whether or not it will reach its full potential in terms of SEO. 

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Topics: Inbound marketing agencies, Web content, Landing pages

Improve Your Website Content By Upping Your E-A-T

Posted by Jaco Grobbelaar on Fri, Dec 30, 2022 @ 04:40 PM

Visitors to websites have grown more sophisticated in their expectations and are accustomed to finding what they need online, so quality content is critical.

And, while the New Year traditional means looking ahead, improving your website's value can mean looking back at what still matters moving forward.

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Topics: Google Search, website traffic, Blogging, page rankings, increase website traffic, authority content

Does Your Business Have Enough of the Right Kind of Reviews?

Posted by Adam S on Mon, Dec 26, 2022 @ 11:57 AM

As any business owner knows, reviews are an essential part of any successful marketing campaign. With the rise of social media, reviews have become even more important for businesses looking to build credibility and trust with their customers. However, not all reviews are created equal. 

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Topics: local inbound marketing tip, reviews, local SEO, Customer Reviews

Google Analytics 4 and How to Prepare for the Switch

Posted by Jeremy Alfred on Mon, Dec 19, 2022 @ 03:11 PM

 

Universal Analytics Overview

Google Analytics is a free service provided by Google that helps you understand how your website is being used. It gives you information about the number of visitors, where they came from, and what they did while on your site. It also gives you information about mobile devices and browser types.

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Topics: Google Analytics

Upcoming SEO Trends to Watch Out For in 2023

Posted by Dean Sander on Mon, Dec 12, 2022 @ 12:30 PM

SEO is always changing, which can make it hard to keep up with the latest trends. But if you want your website to rank high in search engine results, it’s important to stay on top of the latest SEO trends. Here are some of the upcoming SEO trends that you should be on the lookout for. From voice search to visual search and more, read on to learn about the latest SEO trends and how you can use them to your advantage.

 

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Topics: SEO, SERP, local seo marketing

How To Optimize Your Blog Posts For Local Traffic

Posted by Jaco Grobbelaar on Wed, Nov 30, 2022 @ 09:00 AM

 

[This article was originally published in March 2021 and has been expanded and updated.]

Depending on your view of business blogs, they can be a literary exercise to showcase your brand, or a mercenary SEO tactic for driving traffic to your site

The truth is that it's a bit of both. And both are necessary for optimizing your blog posts for local traffic. 

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Topics: local inbound marketing strategy, Business Blogging, local SEO, blogging strategy, blog post optimization

Where to Start with Local SEO

Posted by Adam S on Mon, Nov 28, 2022 @ 03:34 PM

Search Engine Optimization - it’s a phrase that strikes both fear and excitement into the hearts of small business owners everywhere. On one hand, it has the power to make or break your website's ranking on Google and other search engines. On the other, it’s a complex and ever-changing world that can be both exciting and difficult to keep up with. 

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Topics: SEO, affordable SEO, local SEO, SEO strategy, on page SEO

Top 10 SEO Tools in 2023

Posted by Jeremy Alfred on Mon, Nov 21, 2022 @ 04:00 PM

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Topics: SEO, SEO company, SEO strategy

What Is Technical SEO? The Beginners Guide to The Fundamentals

Posted by Dean Sander on Mon, Nov 14, 2022 @ 02:37 PM

Technical SEO can be a bit of a mystery for those who are new to the term. It seems like there is a lot of talk about it, but not a lot of information on what it actually is. Here at BroadVision Marketing, our goal is to help you understand the basics of technical SEO so that you can make sure your website is optimized for search engines. 

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Topics: SEO, SEO strategy, on page SEO

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