BroadVision Marketing Blog

Blogging for business is nothing new. In fact, business blogs have been around since the beginning of time in terms of "social media time" and the advent of blogging in general.

Topics: Marketing strategy.business blogging, Business Blogging, Blogging, business blog

You've determined that blogging for business is a great way to generate leads and communicate your brand story. Good for you!

Topics: blog posting, blog, inbound marketing, Blogging, business blog

There's more than one way to consider what makes for the "best business blogs." If you are looking for a list of the best blogs for business topics or business people, the jury is still out on that. A quick short-list would probably include Seth Godin's blog, Chris Brogan, and Mashable! among others. For a truly comprehensive list of corporate business blogs you can check out these lists at BlogRank.

Topics: content marketing, Business Blogging, SEO, Blogging

Five Reasons You Should Be Using Inbound Marketing

You probably keep hearing that Inbound Marketing, or content marketing as it is often called, can do wonders for your business. You might wonder how you can really benefit from using content to promote your company and you would be right to wonder!

Topics: content marketing, inbound marketing, Blogging

Topics: Guest Blogging, Blogging, affordable internet marketing

Do you need to find some affordable internet marketing ideas that result in organic traffic to your site? These days you can spend as much with AdWords, Facebook ads, Yahoo and Bing as you did in the old days of Yellow Pages and newspaper ads just to get listed on search engines.  Or you can try a different approach to affordable internet marketing—become a guest blogger.

Topics: Guest Blogging, Blogging, affordable internet marketing

Social media has come to mean an array of activities from your website to Facebook, Twitter, LinkedIn and beyond. But the foundation of all social media is your website and your blog.

With the infinitely vast ways your website can stand out which you can do yourself or spend anywhere from a small amount of money to the big bucks, there is no excuse to not to have the best website you can afford. WordPress is the going concern for the bottom layer of the site. On top of a basic WordPress foundation, you can add different skins that will change the look without changing the computer language at the foundation.

Furthermore, when the foundation gets a makeover, you can safely download the new version without losing what is on the skin above. This way you can keep up with the latest and greatest improvements.

Topics: Using Different Media, Petaluma California, Web search engine, WordPress foundation, WordPress, Marketing in Petaluma CA, Facebook, Social Media, Marketing Principles, LinkedIn, Business Owner, Jaco Grobbelaar, Business, Branding, Blogging, Twitter

We have been working on the idea of doing your social media work yourself. I have been telling you uncompromising truths about the process of successfully marketing yourself. These things are what marketing companies like BroadVision Marketing do for companies who don’t have the time, the resources or the desire to do-it-yourself.

The last blog I wrote we were talking about a simple system to tell if you are moving into a better ranking. We decided to use the Alexa number system, which for all its faults does provide a simple measurement of motion.

Topics: marketing, Using Different Media, Uniform Resource Locator, StumbleUpon, OnlyWire, Social Media, Marketing Principles, Business Owner, Jaco Grobbelaar, Business, Branding, Blogging, Yelp

I thought I was finished with the idea of do it yourself social media work, but apparently I am not. There are some other things that you need to know to find yourself on the top page of many search engines.

Last week we totaled up the amount of time you could take doing social media marketing, without LinkedIn and some other places. We saw how you could spend over half of a 40-hour work week. If you were worth $30 an hour, it would have cost you $2888.00 a month to pay yourself. Your time and your worth are your value added when you do it yourself.

Topics: BroadVision Marketing, Facebook, Social Media, Marketing Principles, LinkedIn, Business Owner, Jaco Grobbelaar, Business, social media marketing, Branding, Blogging, Twitter

I am going to go deep now into the world of Business Social Media Managing for those of you who want to do it yourself.

We have already decided that to write 3 business blogs a week will take approximately 6 hours of your time for a monthly total of 24 hours. Hypothetically speaking if your time is worth $30 an hour, blogging for yourself could cost you $720 a month.

Topics: Using Different Media, Pinterest, Chamber of Commerce, National Association of Realtors, Sun Tzu, BroadVision Marketing, Facebook, Social Media, Marketing Principles, LinkedIn, Business Owner, Jaco Grobbelaar, Business, Branding, Blogging