BroadVision Marketing Blog

We've said it before and it is more true than ever: visual content is a powerful means for engaging visitors and generating website traffic and shares.

However, most of us are not designers and, many of us, struggle with anything creative. But even if your organization can hire creative staff or pay for freelance graphic design, it is a time-consuming process.

Topics: powerpoint, content marketing, website traffic, social media marketing, SlideShare, infographics, visual content

Everyone knows now that content - good content - is the key to driving traffic to a website. But being simply "good" isn't enough. It has to be the right content, as well.

 

Topics: content marketing, website traffic, organic visitors, Business Blogging, inbound marketing, email marketing

When it comes to inbound marketing, there are many tools and platforms for driving website traffic. But if you're not on LinkedIn, you're missing out on a huge opportunity.

For a business owner, being on LinkedIn might seem like an obvious tactic, but actually doing it well can be a challenge. By now you have probably noticed that it seems just about everyone is on LinkedIn.

Topics: website traffic, inbound social media marketing, Best LinkedIn Tips, inbound marketing, LinkedIn, linkedin for business

Your business blog posts can establish your position as an expert or your company as a leader in your industry. But only if you are actually blogging!

Your company blog can be used to provide valuable information for your audience and become a trusted resource. 

Topics: content marketing, website traffic, Corporate blog, Business Blogging, inbound marketing, SEO

Written content in inbound marketing is a proven approach to driving traffic and engaging your audience. But visual content is becoming more and more a part of the mix. 

 

Topics: content marketing, website traffic, inbound marketing, video, infographic, SlideShare, images, graphics, visual content

Your customers and website visitors can be a valuable source of content. And this user-generated content can boost your inbound marketing efforts if used creatively. 

What is user-generated content anyway?

Topics: content marketing, website traffic, inbound marketing, content curation, marketing site visitors, faq

You might pay for clicks, rely solely on SEO, or use a combination of tactics to drive traffic to your site. But if your landing pages aren't enticing, engaging, and compelling, visitors aren't staying.

 

Topics: website traffic, Landing page optimization, Landing pages, inbound marketing, content development, website design

The most critical components of an effective website is not SEO or calls-to-action. The most important thing for your site is the user’s experience.

Topics: CTA, website traffic, Web content, web marketing tips, mobile search, user experience, UX, website design

There is no end to the amount of local SEO advice for business owners. In fact, there is so much information it is overwhelming. So where do you start for solid local SEO tips?

It is estimated that there are over 200 different factors that Google's algorithm takes into account as it determines page ranking for search results. However, the vast majority of these - by themselves - have very little measurable impact. And not all of them always apply to every search.

Topics: website traffic, local inbound marketing, SEO company, local SEO, SEO strategy, best seo practices

Anyone with a website wants visitors to their site. Businesses are especially motivated to increase website traffic since visitors can become customers. But how can you do that?

 

Topics: website traffic, inbound marketing tips, Web content, marketing strategies, marketing site traffic, traffic